Global Digital Marketing Software Market is driven by increasing trend of social media marketing, which is projecting a rise in the estimated value from USD 44.65 billion in 2018 to an estimated value of USD 138.60 billion by 2026, registering a CAGR of 15.21% in the forecast period 2019-2026.
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Global Digital Marketing Software Market is driven by increasing trend of social media marketing, which is projecting a rise in the estimated value from USD 44.65 billion in 2018 to an estimated value of USD 138.60 billion by 2026, registering a CAGR of 15.21% in the forecast period 2019-2026.
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Key Players: Global Digital Marketing Software Market
Adobe, Oracle, IBM, SAP, Microsoft, Salesforce, HubSpot, SAS, HP, Act-On Software, Inc., Infor, Mailchimp, Infusionsoft, Demandbase, Yesware, WordStream, Vocus Communications, Sailthru, Vivial, ThriveHive, Act-On Software, Inc., CAKE (getCAKE.com), Optify Marketing, SimplyCast, Mobius Solutions Ltd
Market Drivers: Global Digital Marketing Software Market
Rise in social media & digital advertising across the globe as it has wider and bigger scope than the traditional marketing
Huge rise in mobile & smartphone devices & due to this there is an increment in mobile advertising which is a form of digital marketing.
Market Restraints: Global Digital Marketing Software Market
There is always a concern for the security of data as chances of data theft are always there.
Every time the complimentary solution for every software may not be possible which demotivates the user to adopt digital marketing software
Table of Contents: Global fungicides Market
Executive Summary
Scope/opportunities of the Report
Research Methodology
Market Landscape
Pipeline Analysis
Market Sizing
Porter’s Five Forces Analysis
Market Segmentation
Customer Landscape
Regional Landscape
Business Decision Framework
Drivers And Challenges
Market Key Trends
Players Landscape
Players Analysis
Appendix
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Segmentation: Global Digital Marketing Software Market
By Component
Software
Services
By Software
Customer Relationship Management Software
Email Marketing Software
Social Media Advertising
Search Marketing Software
Web Content Management Software
Marketing Automation Software
Campaign Management
Video Advertising
By Service
Professional Services
Support and Maintenance
System Integration
Testing and Optimization
Training and Education
Managed Services
By Deployment Type
On-Premises
Cloud
By Organization Size
Large Enterprises
Small and Medium-Sized Enterprises
By Industry Vertical
Banking, Financial Services, and Insurance
Transportation and Logistics
Consumer Goods and Retail
Education
Healthcare
Manufacturing
Media and Entertainment
Telecom and IT
Travel and Hospitality
Others
By Geography
On the basis of geography, global service market for data center market report covers data points for 28 countries across multiple geographies such as North America, South America, Europe, Asia-Pacific, and Middle East & Africa. Some of the major countries covered in this report are U.S., Canada, Germany, France, U.K., Netherlands, Switzerland, Turkey, Russia, China, India, South Korea, Japan, Australia, Singapore, Saudi Arabia, South Africa, and Brazil among others.
Key Developments in the Market:
In March, 2018 nFusz announced the announced a strategic partnership with ignite visibility which will result in sharing the revenue which will be derived from nFusz notifiCRM interactive video platform by ignite visibility.
In August, 2018, Hubspot launches conversation, i.e. a new tool which helps to build one to one relationship through features such as chat bots, live chat.
Competitive Analysis: Global Digital Marketing Software Market
Global digital marketing software market is highly fragmented and the major players have used various strategies such as new product launches, expansions, agreements, joint ventures, partnerships, acquisitions, and others to increase their footprints in this market. The report includes market shares of digital marketing software market for global, Europe, North America, Asia Pacific and South America.
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