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Proactive Services Market by Service, Application (Network Management, Data Center Management, Cloud Management, Application Management, Device/Endpoint Management), Technology Type, Organization Size, Vertical, and Region - Global Forecast to 2022

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Date: 29-Nov-2017
No. of pages: 175
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Increasing focus on enhancing customer experience and high cost associated with unplanned IT infrastructure outages are driving the proactive services market.

The global proactive services market size is expected to grow from USD 1.63 billion in 2017 to USD 4.35 billion by 2022, at an estimated Compound Annual Growth Rate (CAGR) of 21.6% during the forecast period. The market is driven by growing need for scalable and flexible proactive services, and opportunities created with technological advancements in the IT infrastructure. On the other hand, variation in performance over cloud and lack of enterprise expertise are major restraints for the proactive services market growth.

Network management application is expected to hold the major market size during the forecast period.

The network management applications are gaining traction very fast in the current market scenario, as companies have realized that it is the best way to prevent unplanned IT infrastructure outages. Any unplanned IT infrastructure outage will result in a significant loss to organizations and if the outages are recurring then it will affect the organization’s revenues.

SMEs segment is expected to hold the major market size during the forecast period.

The SMEs segment is expected to grow at a higher CAGR during the forecast period. Organizations with less than 1,000 employees are categorized as SMEs. The increased competition has prompted SMEs to invest in proactive services for better quality of network performance across organizations and make efficient decisions for their business growth. More than large enterprises, SMEs face resource crunch and require methods to solve the complexities for better cost optimization on their assets and requirements. The increasing usage of complex IT infrastructure among various organizations has led to the implementation of proactive services among SMEs as well.

North America is expected to hold the major market size during the forecast period.

North America has the first-mover advantage in the adoption of new technologies, such as a smart phones and cloud platforms. Companies are willingly investing in North America. Major factors driving the growth of proactive services market in North America are stable economy, technology enhancements, and infrastructure costs. The expenditure on IT infrastructure has been a major issue for various organizations in the region. The need to improve the performance and increase the efficiency of IT infrastructure have encouraged organizations to adopt proactive services. APAC consists of growing economies and has a favorable market for proactive service vendors. India, China, Australia, and Japan are the major contributors to the proactive services market in APAC.

In the process of determining and verifying the market size for several segments and subsegments gathered through secondary research, extensive primary interviews were conducted with key people. The break-up of profiles of primary participants is given below as:


  • By company type: Tier 1 – 35%, Tier 2 – 45%, and Tier 3 – 20%

  • By designation: C-level – 35%, Director level – 25%, and Others – 40%

  • By region: North America – 45%, Europe – 20%, APAC – 30%, ROW – 5%


The proactive services ecosystem comprises major vendors, such as Cisco (US), Hewlett Packard Enterprise (US), Microsoft (US), IBM (US), Ericsson (Sweden), Juniper Networks (US), Huawei (China), Nokia Networks (Finland), Avaya (US), Fortinet (US), Symantec (US), DXC Technology (US), and McAfee (US).

Research Coverage

The report includes in-depth competitive analysis of these key players in the proactive services market, with their company profiles, recent developments, and key market strategies. The research report segments the proactive services market by application, service, technology type, organization size, vertical, and region.

Reasons to Buy the Report

The report on the global proactive services market will help leaders/new entrants in the market in the following ways:


  • The report segments the proactive services market comprehensively and provides the closest approximations of the revenue numbers for the overall market and the subsegments. The market numbers are further split across various industry verticals and regions.

  • The report helps the stakeholders understand the pulse of the market and provides them information on key market drivers, restraints, challenges, and opportunities.

  • This report will help stakeholders in better understanding the competitors and gaining more insights to better position their businesses. There is a separate section on competitive landscape, including competitor ecosystem, and mergers and acquisitions. Besides, there are company profiles of 13major vendors in this market. In this section, market internals have been provided that can put them ahead of the competitors.

Proactive Services Market by Service, Application (Network Management, Data Center Management, Cloud Management, Application Management, Device/Endpoint Management), Technology Type, Organization Size, Vertical, and Region - Global Forecast to 2022

Table of Contents

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.4 Years Considered for the Study
1.5 Currency
1.6 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.2 Primary Data
2.1.2.1 Breakdown of Primaries
2.1.2.2 Key Industry Insights
2.2 Market Size Estimation
2.3 Research Assumptions and Limitations
2.3.1 Research Assumptions
2.3.2 Limitations

3 Executive Summary

4 Premium Insights
4.1 Attractive Market Opportunities in the Proactive Services Market
4.2 Proactive Services Market, By Vertical and Region
4.3 Market, By Organization Size
4.4 Market, By Service
4.5 Market, By Application
4.6 Market, By Technology Type
4.7 Market Potential
4.8 Life Cycle Analysis, By Region, 2017
4.9 Use Cases

5 Market Overview and Industry Trends
5.1 Introduction
5.2 Innovation Spotlight
5.3 Market Dynamics
5.3.1 Drivers
5.3.1.1 High Costs Incurred By Unplanned Outages
5.3.1.2 The Increasing Focus on Delivering Enhanced Customer Experience
5.3.1.3 The Growing Number of Cyber Threats
5.3.2 Restraints
5.3.2.1 Concerns Over Privacy and Security
5.3.3 Opportunities
5.3.3.1 Ai-Based Proactive Services
5.3.3.2 Partnerships and Affective Ecosystems
5.3.4 Challenges
5.3.4.1 Managing Security With Multiple Customer Touchpoints
5.3.4.2 Implementation Efforts/Costs
5.3.4.3 Lack of Qualified Talent

6 Proactive Services Market, By Application
6.1 Introduction
6.2 Network Management
6.3 Data Center Management
6.4 Cloud Management
6.5 Application Management
6.6 Device/Endpoint Management
6.7 Customer Experience Management

7 Proactive Services Market, By Service
7.1 Introduction
7.2 Managed Services
7.3 Technical Support
7.4 Design and Consulting

8 Proactive Services Market, By Technology Type
8.1 Introduction
8.2 Big Data Analytics
8.3 Business Intelligence
8.4 Machine Intelligence

9 Proactive Services Market, By Organization Size
9.1 Introduction
9.2 Large Enterprises
9.3 Small and Medium-Sized Enterprises

10 Proactive Services Market, By Vertical
10.1 Introduction
10.2 Banking, Financial Services, and Insurance
10.3 Government and Defense
10.4 Healthcare
10.5 Telecommunication
10.6 Media and Entertainment
10.7 Retail
10.8 Others

11 Proactive Services Market, By Region
11.1 Introduction
11.2 North America
11.3 Europe
11.4 Asia Pacific
11.5 Middle East and Africa
11.6 Latin America

12 Competitive Landscape
12.1 Overview
12.2 Market Ranking Analysis
12.3 Competitive Scenario
12.3.1 New Product Launches/New Solution Launches/New Service Launches
12.3.2 Business Expansions/Service Expansions/Portfolio Expansions
12.3.3 Mergers, Demergers, and Acquisitions
12.3.4 Agreements/Partnerships

13 Company Profiles
13.1 Cisco
13.1.1 Business Overview
13.1.2 Services Offered
13.1.3 Recent Developments
13.1.4 SWOT Analysis
13.1.5 MnM View
13.1.6 Partner Network
13.2 HPE
13.2.1 Business Overview
13.2.2 Services Offered
13.2.3 Recent Developments
13.2.4 SWOT Analysis
13.2.5 MnM View
13.2.6 Partner Network
13.3 Microsoft
13.3.1 Business Overview
13.3.2 Services Offered
13.3.3 Recent Developments
13.3.4 SWOT Analysis
13.3.5 MnM View
13.3.6 Partner Network
13.4 IBM
13.4.1 Business Overview
13.4.2 Services Offered
13.4.3 Recent Developments
13.4.4 SWOT Analysis
13.4.5 MnM View
13.4.6 Partner Network
13.5 Ericsson
13.5.1 Business Overview
13.5.2 Services Offered
13.5.3Recent Developments
13.5.4 SWOT Analysis
13.5.5 MnM View
13.5.6 Partner Network
13.6 Juniper
13.6.1 Business Overview
13.6.2 Services Offered
13.6.3 Recent Developments
13.6.4 MnM View
13.6.5 Partner Network
13.7 Huawei
13.7.1 Overview
13.7.2 Services Offered
13.7.3 Recent Developments
13.7.4 MnM View
13.7.5 Partner Network
13.8 Nokia Networks
13.8.1 Business Overview
13.8.2 Services Offered
13.8.3 Recent Developments
13.8.4 MnM View
13.9 Avaya
13.9.1 Overview
13.9.2 Services Offered
13.9.3 Recent Developments
13.9.4 MnM View
13.9.5 Partner Network
13.10 Fortinet
13.10.1 Business Overview
13.10.2 Services Offered
13.10.3 Recent Developments
13.10.4 MnM View
13.10.5 Partner Network
13.11 Symantec
13.11.1 Business Overview
13.11.2 Services Offered
13.11.3 Recent Developments
13.11.4 MnM View
13.11.5 Partner Network
13.12 Mcafee
13.12.1 Overview
13.12.2 Services Offered
13.12.3 Recent Developments
13.12.4 MnM View
13.12.5 Partner Network
13.13 DXC Technology
13.13.1 Overview
13.13.2 Services Offered
13.13.3 Recent Developments
13.13.4 MnM View
13.13.5 Partner Network
13.14 Servion
13.14.1 Overview
13.14.2 Services Offered
13.14.3 Recent Developments
13.14.4 MnM View
13.14.5 Partner Network

14 Appendix
14.1 Key Industry Insights
14.2 Discussion Guide
14.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
14.4 Introducing RT: Real Time Market Intelligence
14.5 Available Customizations
14.6 Related Reports
14.7 Author Details

List of Tables

Table 1 United States Dollar Exchange Rate, 2014–2016
Table 2 Proactive Services Market Size and Growth Rate, 2015–2022 (USD Billion, Y-O-Y %)
Table 3 Proactive Services Market Size, By Application, 2015–2022 (USD Million)
Table 4 Network Management: Market Size, By Region, 2015–2022 (USD Million)
Table 5 Data Center Management: Market Size, By Region, 2015–2022 (USD Million)
Table 6 Cloud Management: Market Size, By Region, 2015–2022 (USD Million)
Table 7 Application Management: Market Size, By Region, 2015–2022 (USD Million)
Table 8 Device/Endpoint Management: Market Size, By Region, 2015–2022 (USD Million)
Table 9 Customer Experience Management: Market Size, By Region, 2015–2022 (USD Million)
Table 10 Services: Proactive Services Market Size, By Type, 2015–2022 (USD Million)
Table 11 Managed Services: Market Size, By Region, 2015–2022 (USD Million)
Table 12 Technical Support: Market Size, By Region, 2015–2022 (USD Million)
Table 13 Design and Consulting: Market Size, By Region, 2015–2022 (USD Million)
Table 14 Proactive Services Market Size, By Technology Type, 2015–2022 (USD Million)
Table 15 Big Data Analytics: Market Size, By Region 2015–2022 (USD Million)
Table 16 Business Intelligence: Market Size, By Region, 2015–2022 (USD Million)
Table 17 Machine Intelligence: Market Size, By Region, 2015–2022 (USD Million)
Table 18 Proactive Services Market Size, By Organization Size, 2015–2022 (USD Million)
Table 19 Large Enterprises: Market Size, By Region, 2015–2022 (USD Million)
Table 20 Small and Medium-Sized Enterprises: Market Size, By Region, 2015–2022 (USD Million)
Table 21 Proactive Services Market Size, By Vertical, 2015–2022 (USD Million)
Table 22 Banking, Financial Services, and Insurance: Market Size, By Region, 2015–2022 (USD Million)
Table 23 Government and Defense: Market Size, By Region, 2015–2022 (USD Million)
Table 24 Healthcare: Proactive Services Market Size, By Region, 2015–2022 (USD Million)
Table 25 Telecommunication: Market Size, By Region, 2015–2022 (USD Million)
Table 26 Media and Entertainment: Market Size, By Region, 2015–2022 (USD Million)
Table 27 Retail: Market Size, By Region, 2015–2022 (USD Million)
Table 28 Others: Market Size, By Region, 2015–2022 (USD Million)
Table 29 Proactive Services Market Size, By Region, 2015–2022 (USD Million)
Table 30 North America: Market Size, By Country, 2015–2022 (USD Million)
Table 31 North America: Market Size, By Application, 2015–2022 (USD Million)
Table 32 North America: Market Size, By Service, 2015–2022 (USD Million)
Table 33 North America: Market Size, By Technology Type, 2015–2022 (USD Million)
Table 34 North America: Market Size, By Organization Size, 2015–2022 (USD Million)
Table 35 North America: Market Size, By Vertical, 2015–2022 (USD Million)
Table 36 Europe: Proactive Services Market Size, By Country, 2015–2022 (USD Million)
Table 37 Europe: Market Size, By Application, 2015–2022 (USD Million)
Table 38 Europe: Market Size, By Service, 2015–2022 (USD Million)
Table 39 Europe: Market Size, By Technology Type, 2015–2022 (USD Million)
Table 40 Europe: Market Size, By Organization Size, 2015–2022 (USD Million)
Table 41 Europe: Market Size, By Vertical, 2015–2022 (USD Million)
Table 42 Asia Pacific: Proactive Services Market Size, By Country, 2015–2022 (USD Million)
Table 43 Asia Pacific: Market Size, By Application, 2015–2022 (USD Million)
Table 44 Asia Pacific: Market Size, By Service, 2015–2022 (USD Million)
Table 45 Asia Pacific: Market Size, By Technology Type, 2015–2022 (USD Million)
Table 46 Asia Pacific: Market Size, By Organization Size, 2015–2022 (USD Million)
Table 47 Asia Pacific: Market Size, By Vertical, 2015–2022 (USD Million)
Table 48 Middle East and Africa: Proactive Services Market Size, By Country, 2015–2022 (USD Million)
Table 49 Middle East and Africa: Market Size, By Application, 2015–2022 (USD Million)
Table 50 Middle East and Africa: Market Size, By Service, 2015–2022 (USD Million)
Table 51 Middle East and Africa: Market Size, By Technology Type, 2015–2022 (USD Million)
Table 52 Middle East and Africa: Market Size, By Organization Size, 2015–2022 (USD Million)
Table 53 Middle East and Africa: Market Size, By Vertical, 2015–2022 (USD Million)
Table 54 Latin America: Proactive Services Market Size, By Country, 2015–2022 (USD Million)
Table 55 Latin America: Market Size, By Application, 2015–2022 (USD Million)
Table 56 Latin America: Market Size, By Service, 2015–2022 (USD Million)
Table 57 Latin America: Market Size, By Technology Type, 2015–2022 (USD Million)
Table 58 Latin America: Market Size, By Organization Size, 2015–2022 (USD Million)
Table 59 Latin America: Market Size, By Vertical, 2015–2022 (USD Million)
Table 60 Market Ranking for the Proactive Services Market

List of Figures

Figure 1 Proactive Services Market: Market Segmentation
Figure 2 Regional Scope
Figure 3 Proactive Services Market: Research Design
Figure 4 Data Triangulation
Figure 5 Market Size Estimation Methodology: Bottom-Up Approach
Figure 6 Market Size Estimation Methodology: Top-Down Approach
Figure 7 Proactive Services Market: Assumptions
Figure 8 Top 3 Segments for the Proactive Services Market in 2017
Figure 9 North America is Estimated to Have the Largest Market Share in 2017
Figure 10 The Technical Support Segment is Expected to Offer Attractive Opportunities for the Growth of the Proactive Services Market During the Forecast Period
Figure 11 Telecommunication Vertical and North America are Estimated to Have the Largest Market Shares in 2017
Figure 12 Small and Medium-Sized Enterprises Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 13 Managed Services Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 14 Device/Endpoint Management Application is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 15 Machine Intelligence Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 16 Asia Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 17 Asia Pacific, and Middle East and Africa are Expected to Be the Faster Growing Regions in the Proactive Services Market
Figure 18 Key Use Cases, By Vertical
Figure 19 Use Case 1: Network Optimization in Telecom
Figure 20 Use Case 2: Data Center Management in Retail
Figure 21 Use Case 3: Cybersecurity in Banking, Financial Services, and Insurance
Figure 22 Proactive Services Market: Drivers, Restraints, Opportunities, and Challenges
Figure 23 Device/Endpoint Management Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 24 Managed Services Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 25 Machine Intelligence Segment is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 26 Small and Medium-Sized Enterprises Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 27 Banking, Financial Services, and Insurance Vertical is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 28 Geographical Analysis
Figure 29 Asia Pacific Region is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 30 North America Market Snapshot: United States is Expected to Contribute the Maximum to the Market Share
Figure 31 Asia Pacific Market Snapshot
Figure 32 Key Developments By Leading Players in the Proactive Services Market During 2014–2017
Figure 33 Cisco: Company Snapshot
Figure 34 Cisco: SWOT Analysis
Figure 35 HPE: Company Snapshot
Figure 36 HPE: SWOT Analysis
Figure 37 Microsoft: Company Snapshot
Figure 38 Microsoft: SWOT Analysis
Figure 39 IBM: Company Snapshot
Figure 40 IBM: SWOT Analysis
Figure 41 Ericsson: Company Snapshot
Figure 42 Ericsson: SWOT Analysis
Figure 43 Juniper: Company Snapshot
Figure 44 Huawei: Company Snapshot
Figure 45 Nokia Nteworks: Company Snapshot
Figure 46 Avaya: Company Snapshot
Figure 47 Fortinet: Company Snapshot
Figure 48 Symantec: Company Snapshot
Figure 49 Mcafee: Company Snapshot
Figure 50 DXC Technology: Company Snapshot

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