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No. of Pages : 100

Report Code : MRFR/ICT/3154-CR

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Data Management Platform Market

The Data Management Platform market is expected to reach approximately USD 4.8 Billion by the end of 2023 with approximately 11.20 CAGR during the forecasted period from 2022-2030.

Segmentation
By Data Type first party second party third party
By Data Source Web analytics tools mobile web mobile apps CRM data POS data Social network
By End Users Ad Agencies marketers Publishers
Key Players
Companies Profiled   Oracle Corporation (U.S.)    Adobe Systems Inc (U.S.)    KBM Group LLC (U.S.)    Rocket Fuel Inc (U.S.)    Krux Digital Inc (U.S.)    Lotame Solutions Inc (U.S.)    Turn Inc (U.S.)    Neustar Inc (U.S.)    SAS Institute (U.S.)    SAP SE (Germany)    Cloudera Inc (U.S.) and Informatica (U.S.).
Drivers
Market Driving Forces    The major factor for the growth of the Data management Platform is for the marketers and agencies to get the detailed information about the customer to create personalized and strategically driven ads for higher conversion rates    ROI and customer retention.

Client Testimonials