Sports Analytics Market by Sports Type (Individual and Team), Component, Application (Performance Analysis, Player Fitness and Safety, Player and Team Valuation, and Fan Engagement), Deployment Model, and Region - Global Forecast to 2024

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Date: 14-Jan-2020
No. of pages: 151
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The global sports analytics market size to grow at a CAGR of 22.0% during the forecast period

The sports analytics market size is projected to grow from USD 1.9 billion in 2019 to USD 5.2 billion by 2024, at a Compound Annual Growth Rate (CAGR) of 22.0% during the forecast period. The sports analytics market is driven by increasing demand for predictive analysis, which is boosting fans’ experience in stadiums and provides detailed statistical data for athletes performance analysis. Predictive analysis helps in boosting athlete performance by optimizing ticket pricing. A few of the restraints for the market growth are the dearth of budget for investing in advanced technologies by various teams and leagues and the lack of awareness for various advanced technologies in the sports analytics market.

Team sports segment to grow at the highest CAGR during the forecast period

The sports analytics market by sports is segmented into individual sports and team sports. The team sports segment is expected to grow at a rapid pace during the forecast period. The sub segments of team sports considered in the report are cricket, football, hockey, and basketball. The football sub segment has the highest growth rate during the forecast period, due to the increased number of leagues performance in various regions. The growth of this segment can be attributed to the increasing deployment of the sports analytics technology, which leads to the rising demand for pre- and post-match performance videos to have better analyzing capability for players performance.

Performance analysis segment to grow at the highest CAGR during the forecast period

The sports analytics market by application has been segmented into performance analytics, player fitness and safety, player and team valuation, fan engagement, and broadcast management.The performance analysis segment is growing at a fast pace due to the increasing demand for structured data required by teams and coaches for better analyzing and improving the player performance. Furthermore, followed by performance analysis, fans engagement is also growing, which increases the overall revenue of various sports, leagues, and clubs.

Asia Pacific to grow at the highest CAGR during the forecast period

Asia Pacific (APAC) is expected to grow at the highest CAGR during the forecast period. The growth is attributed to the emergence of various sports analytics software and services, which help the player get a statistical and structured data to analyze the performance and increase the use of digital-based technology, such as sensory devices.

In-depth interviews were conducted with Chief Executive Officers (CEOs), innovation and technology directors, system integrators, and executives from various key organizations operating in the sports analytics market.


  • By Company: Tier I:38%, Tier II:41%, and Tier III:21%

  • By Designation: C-Level Executives:65%, Directors:20%, and Others:15%

  • By Region: North America: 45%, APAC: 30%, Europe: 15%, MEA: 5%, and Latin America: 5%


The report includes the study of the key players offering sports analytics. It profiles major vendors in the global sports analytics market. The major vendors are IBM(US), SAS Institute(US), Tableau Software (US), EXL (US), GlobalStep (US), Catapult (US), SportsSource Analytics(UK), HCL (India), Experfy (US), IceBergs Sports (Canada), Chyronhego (US), Stats Perform (US), TruMedia Network (US), DataArt (US), Orreco (Ireland), Advanced Sports Analytics (US), Qualitas Global (India), iSportsAnalysis (UK), FORMCEPT (India), Quant4Sport (Italy), Physimax Technologies (US), and Zebra Technologies (US).It also includes an in-depth competitive analysis of key players in the sports analytics market, along with their company profiles, business overviews, product offerings, recent developments, and market strategies.

Research Coverage

The market study covers the sports analytics market across segments. It aims at estimating the market size and the growth potential of this market across segments, such as sports types, deployment models, applications, and regions.

Key Benefits of Buying the Report

The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall sports analytics market and sub segments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and to plan suitable go-to-market strategies. The report further helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

Sports Analytics Market by Sports Type (Individual and Team), Component, Application (Performance Analysis, Player Fitness and Safety, Player and Team Valuation, and Fan Engagement), Deployment Model, and Region - Global Forecast to 2024

Table of Contents

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.2.1 Inclusions and Exclusions
1.3 Market Scope
1.3.1 Market Segmentation
1.3.2 Regions Covered
1.3.3 Years Considered for the Study
1.4 Currency Considered
1.5 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.2 Primary Data
2.1.2.1 Breakup of Primary Profiles
2.1.2.2 Key Industry Insights
2.2 Market Breakup and Data Triangulation
2.3 Market Size Estimation
2.3.1 Top-Down Approach
2.3.2 Bottom-Up Approach
2.4 Market Forecast
2.5 Assumptions for the Study
2.6 Limitations of the Study

3 Executive Summary

4 Premium Insights
4.1 Attractive Opportunities in the Sports Analytics Market
4.2 Market Top 3 Applications
4.3 Market By Region

5 Market Overview and Industry Trends
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Increasing Investment in Sports Technology for Data-Driven Decisions
5.2.1.2 Need for Player/Team Performance Improvement
5.2.2 Restraints
5.2.2.1 Lack of Awareness About the Benefits of Sports Analytics Solutions
5.2.2.2 Budget Constraints May Hamper the Adoption of Sports Analytics Solutions
5.2.3 Opportunities
5.2.3.1 Advent of AI and ML Technologies
5.2.3.2 Streaming of Complex Data to Increase Demand for Analytics
5.2.4 Challenges
5.2.4.1 Lack of Professionals With ApproPRIAte Analytical Skills
5.3 Use Cases
5.3.1 Use Case: Scenario 1
5.3.2 Use Case: Scenario 2
5.3.3 Use Case: Scenario 3
5.4 Regulatory Implications
5.4.1 General Data Protection Regulation
5.4.2 Health Insurance Portability and Accountability Act
5.4.3 System and Organization Control2 Type II Compliance
5.4.4 Iso/Iec 27001

6 Sports Analytics Market By Sports Type
6.1 Introduction
6.2 Individual Sports
6.2.1 Boxing
6.2.2 Boxing: Operational Drivers
6.2.3 Tennis
6.2.4 Tennis: Operational Drivers
6.2.5 Racing
6.2.6 Racing: Operational Drivers
6.2.7 Athletics
6.2.8 Athletics: Operational Drivers
6.2.9 Others
6.3 Team Sports
6.3.1 Cricket
6.3.2 Cricket: Operational Drivers
6.3.3 Football
6.3.4 Football: Operational Drivers
6.3.5 Basketball
6.3.6 Basketball: Operational Drivers
6.3.7 Baseball
6.3.8 Baseball: Operational Drivers
6.3.9 Hockey
6.3.10 Hockey: Operational Drivers
6.3.11 Others

7 Sports Analytics Market By Application
7.1 Introduction
7.2 Performance Analytics
7.2.1 Performance Analytics: Operational Drivers
7.2.2 Team Performance Analysis
7.2.3 Competitor Analysis
7.2.4 Workload Management
7.3 Player and Team Valuation
7.3.1 Player and Team Valuation: Operational Drivers
7.4 Player Fitness and Safety
7.4.1 Player Fitness and Safety: Operational Drivers
7.5 Fan Engagement
7.5.1 Fan Engagement: Operational Drivers
7.6 Broadcast Management
7.6.1 Broadcast Management: Operational Drivers

8 Sports Analytics Market By Deployment Model
8.1 Introduction
8.2 On-Premises
8.2.1 On-Premises: Operational Drivers
8.3 Cloud
8.3.1 Cloud: Operational Drivers

9 Sports Analytics Market By Component
9.1 Introduction
9.2 Solutions
9.2.1 Solutions: Operational Drivers
9.3 Services
9.3.1 Services: Operational Drivers

10 Sports Analytics Market By Region
10.1 Introduction
10.2 North America
10.2.1 United States
10.2.2 United States: Operational Drivers
10.2.3 Canada
10.2.4 Canada: Operational Drivers
10.3 Europe
10.3.1 United Kingdom
10.3.2 United Kingdom: Operational Drivers
10.3.3 Germany
10.3.4 Germany: Operational Drivers
10.3.5 France
10.3.6 France: Operational Drivers
10.3.7 Rest of Europe
10.4 Asia Pacific
10.4.1 China
10.4.2 China: Operational Drivers
10.4.3 India
10.4.4 India: Operational Drivers
10.4.5 Australia and New Zealand
10.4.6 Australia and New Zealand: Operational Drivers
10.4.7 Japan
10.4.8 Japan: Operational Drivers
10.4.9 Rest of Asia Pacific
10.5 Middle East and Africa
10.5.1 Middle East
10.5.2 Middle East: Operational Drivers
10.5.3 Africa
10.5.4 Africa: Operational Drivers
10.5.5 Rest of Middle East and Africa
10.6 Latin America
10.6.1 Brazil
10.6.2 Brazil: Operational Drivers
10.6.3 Mexico
10.6.4 Mexico: Operational Drivers
10.6.5 Rest of Latin America

11 Competitive Landscape
11.1 Competitive Leadership Mapping
11.1.1 Visionaries
11.1.2 Innovators
11.1.3 Dynamic Differentiators
11.1.4 Emerging Companies
11.2 Strength of Product Portfolio
11.3 Business Strategy Excellence

12 Company Profiles
12.1 Introduction
12.2 IBM
(Business Overview, Products Offered, Recent Developments, SWOT Analysis and MnM View)*
12.3 Tableau Software
12.4 Zebra Technologies
12.5 Catapult
12.6 EXL
12.7 SAS Institute
12.8 HCL
12.9 Chyronhego
12.10 Globalstep
12.11 Stats Perform
12.12 Exasol
12.13 TruMedia Networks
12.14 DataArt
12.15 Orreco
12.16 Quant4Sport
12.17 Physimax Technologies
12.18 FORMCEPT
12.19 Qualitas Global
12.20 iSportsAnalysis
12.21 IceBerg Sports Analytics

*Details Business Overview, Products Offered, Recent Developments, SWOT Analysis and MnM View Might Not be Captured in Case of Unlisted Companies.

13 Appendix
13.1 Industry Experts
13.2 Discussion Guide
13.3 Knowledge Store: Marketsandmarkets’  Subscription Portal
13.4 Available Customizations
13.5 Related Reports
13.6 Author Details

List of Tables

Table 1 United States Dollar Exchange Rate, 2016–2018
Table 2 Factor Analysis
Table 3 Global Market Size and Growth Rate, 2017–2024 (USD Million, Y-O-Y %)
Table 4 Sports Analytics Market Size, By Sports Type, 2019–2024 (USD Million)
Table 5 Individual Sports: Market Size By Type, 2019–2024 (USD Million)
Table 6 Team Sports: Market Size By Type, 2019–2024 (USD Million)
Table 7 Sports Analytics Market Size, By Application, 2019–2024 (USD Million)
Table 8 Performance Analytics: Market Size By Type, 2019–2024 (USD Million)
Table 9 Team Performance Analysis Market Size, By Region, 2019–2024 (USD Million)
Table 10 Competitor Analysis Market Size, By Region, 2019–2024 (USD Million)
Table 11 Workload Management Market Size, By Region, 2019–2024 (USD Million)
Table 12 Player and Team Valuation Market Size, By Region, 2019–2024 (USD Million)
Table 13 Player Fitness and Safety Market Size, By Region, 2019–2024 (USD Million)
Table 14 Fan Engagement Market Size, By Region, 2019–2024 (USD Million)
Table 15 Broadcast Management Market Size, By Region, 2019–2024 (USD Million)
Table 16 Sports Analytics Market Size, By Deployment Model, 2019–2024 (USD Million)
Table 17 On-Premises: Market Size By Region, 2019–2024 (USD Million)
Table 18 Cloud: Market Size By Region, 2019–2024 (USD Million)
Table 19 Sports Analytics Market Size, By Component, 2019–2024 (USD Million)
Table 20 Solutions: Market Size By Region, 2019–2024 (USD Million)
Table 21 Services: Market Size By Region, 2019–2024 (USD Million)
Table 22 Sports Analytics Market Size, By Region, 2017–2024 (USD Million)
Table 23 North America: Market Size By Component, 2017–2024 (USD Million)
Table 24 North America: Market Size By Sports Type, 2017–2024 (USD Million)
Table 25 North America: Market Size By Individual Sport,  2017–2024 (USD Million)
Table 26 North America: Market Size By Team Sport, 2017–2024 (USD Million)
Table 27 North America: Market Size By Deployment Model,  2017–2024 (USD Million)
Table 28 North America: Market Size By Application, 2017–2024 (USD Million)
Table 29 North America: Market Size By Country, 2017–2024 (USD Million)
Table 30 United States: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 31 United States: Market Size By Application, 2017–2024 (USD Million)
Table 32 United States: Market Size By Performance Analysis,  2017–2024 (USD Million)
Table 33 Canada: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 34 Canada: Market Size By Application, 2017–2024 (USD Million)
Table 35 Canada: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 36 Europe: Market Size By Component, 2017–2024 (USD Million)
Table 37 Europe: Market Size By Sports Type, 2017–2024 (USD Million)
Table 38 Europe: Market Size By Individual Sport, 2017–2024 (USD Million)
Table 39 Europe: Market Size By Team Sport, 2017–2024 (USD Million)
Table 40 Europe: Market Size By Deployment Model, 2017–2024 (USD Million)
Table 41 Europe: Market Size By Application, 2017–2024 (USD Million)
Table 42 Europe: Market Size By Country, 2017–2024 (USD Million)
Table 43 United Kingdom: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 44 United Kingdom: Market Size By Application, 2017–2024 (USD Million)
Table 45 United Kingdom: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 46 Germany: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 47 Germany: Market Size By Application, 2017–2024 (USD Million)
Table 48 Germany: Market Size By Performance Analysis,  2017–2024 (USD Million)
Table 49 France: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 50 France: Market Size By Application, 2017–2024 (USD Million)
Table 51 France: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 52 Rest of Europe: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 53 Rest of Europe: Market Size By Application, 2017–2024 (USD Million)
Table 54 Rest of Europe: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 55 Asia Pacific: Sports Analytics Market Size, By Component, 2017–2024 (USD Million)
Table 56 Asia Pacific: Market Size By Sports Type, 2017–2024 (USD Million)
Table 57 Asia Pacific: Market Size By Individual Sport, 2017–2024 (USD Million)
Table 58 Asia Pacific: Market Size By Team Sport, 2017–2024 (USD Million)
Table 59 Asia Pacific: Market Size By Deployment Model, 2017–2024 (USD Million)
Table 60 Asia Pacific: Market Size By Application, 2017–2024 (USD Million)
Table 61 Asia Pacific: Market Size By Country, 2017–2024 (USD Million)
Table 62 China: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 63 China: Market Size By Application, 2017–2024 (USD Million)
Table 64 China: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 65 India: Market Size By Sports Type, 2017–2024 (USD Million)
Table 66 India: Market Size By Application, 2017–2024 (USD Million)
Table 67 India: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 68 Australia and New Zealand: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 69 Australia and New Zealand: Market Size By Application, 2017–2024 (USD Million)
Table 70 Australia and New Zealand: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 71 Japan: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 72 Japan: Market Size By Application, 2017–2024 (USD Million)
Table 73 Japan: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 74 Rest of Asia Pacific: Sports Analytics Market Size, By Sports Type,  2017–2024 (USD Million)
Table 75 Rest of Asia Pacific: Market Size By Application,  2017–2024 (USD Million)
Table 76 Rest of Asia Pacific: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 77 Middle East and Africa: Sports Analytics Market Size, By Component,  2017–2024 (USD Million)
Table 78 Middle East and Africa: Market Size By Sports Type,  2017–2024 (USD Million)
Table 79 Middle East and Africa: Market Size By Individual Sport, 2017–2024 (USD Million)
Table 80 Middle East and Africa: Market Size By Team Sport,  2017–2024 (USD Million)
Table 81 Middle East and Africa: Market Size By Deployment Model, 2017–2024 (USD Million)
Table 82 Middle East and Africa: Market Size By Application,  2017–2024 (USD Million)
Table 83 Middle East and Africa: Market Size By Country,  2017–2024 (USD Million)
Table 84 Middle East: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 85 Middle East: Market Size By Application, 2017–2024 (USD Million)
Table 86 Middle East: Market Size By Performance Analysis,  2017–2024 (USD Million)
Table 87 Africa: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 88 Africa: Market Size By Application, 2017–2024 (USD Million)
Table 89 Africa: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 90 Rest of Middle East and Africa: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 91 Rest of Middle East and Africa: Market Size  By Application, 2017–2024 (USD Million)
Table 92 Rest of Middle East and Africa: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 93 Latin America: Sports Analytics Market Size, By Component, 2017–2024 (USD Million)
Table 94 Latin America: Market Size By Sports Type, 2017–2024 (USD Million)
Table 95 Latin America: Market Size By Individual Sport, 2017–2024 (USD Million)
Table 96 Latin America: Market Size By Team Sport, 2017–2024 (USD Million)
Table 97 Latin America: Market Size By Deployment Model,  2017–2024 (USD Million)
Table 98 Latin America: Market Size By Application, 2017–2024 (USD Million)
Table 99 Latin America: Market Size By Country, 2017–2024 (USD Million)
Table 100 Brazil: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 101 Brazil: Market Size By Application, 2017–2024 (USD Million)
Table 102 Brazil: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 103 Mexico: Sports Analytics Market Size, By Sports Type, 2017–2024 (USD Million)
Table 104 Mexico: Market Size By Application, 2017–2024 (USD Million)
Table 105 Mexico: Market Size By Performance Analysis, 2017–2024 (USD Million)
Table 106 Rest of Latin America: Sports Analytics Market Size, By Sports Type,  2017–2024 (USD Million)
Table 107 Rest of Latin America: Market Size By Application,  2017–2024 (USD Million)
Table 108 Rest of Latin America: Market Size By Performance Analysis, 2017–2024 (USD Million)

List of Figures

Figure 1 Global Sports Analytics Market: Research Design
Figure 2 Market Top-Down and Bottom-Up Approaches
Figure 3 Market By Component
Figure 4 Sport Analytics Market, By Performance Analysis
Figure 5 Sports Analytics Market, By Region
Figure 6 Growing Demand for Real-Time Analysis of Data for Better Predictive Insights Into Fan Preferences to Drive the Market Growth During the Forecast Period
Figure 7 Performance Analysis Segment to Have the Largest Market Size During the Forecast Period
Figure 8 North America to Hold the Highest Market Share in 2019
Figure 9 Drivers, Restraints, Opportunities, and Challenges:  Sports Analytics Market
Figure 10 Individual Sports Segment to Grow at a Higher CAGR During the Forecast Period
Figure 11 Athletics Segment to Grow at the Highest CAGR During the Forecast Period
Figure 12 Hockey Segment to Grow at the Highest CAGR During the Forecast Period
Figure 13 Fan Engagement Segment to Grow at the Highest CAGR During the Forecast Period
Figure 14 Competitor Analysis Segment to Grow at the Highest CAGR During the Forecast Period
Figure 15 Cloud Segment to Grow at a Higher CAGR During the Forecast Period
Figure 16 Solutions Segment to Grow at a Larger Market Size During the Forecast Period
Figure 17 North America to Account for the Largest Market Size During the Forecast Period
Figure 18 India to Account for the Highest CAGR During the Forecast Period
Figure 19 North America: Market Snapshot
Figure 20 Asia Pacific: Market Snapshot
Figure 21 Sports Analytics Market (Global) Competitive Leadership Mapping, 2019
Figure 22 IBM: Company Snapshot
Figure 23 IBM: SWOT Analysis
Figure 24 Tableau Software: Company Snapshot
Figure 25 Tableau Software: SWOT Analysis
Figure 26 Zebra Technologies: Company Snapshot
Figure 27 Zebra Technologies: SWOT Analysis
Figure 28 Catapult: Company Snapshot
Figure 29 Catapult: SWOT Analysis
Figure 30 EXL: Company Snapshot
Figure 31 EXL: SWOT Analysis
Figure 32 SAS Institute: Company Snapshot
Figure 33 SAS Institute: SWOT Analysis
Figure 34 HCL: Company Snapshot
Figure 35 HCL: SWOT Analysis

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