Juice Concentrates Market Size, Share & Sales Report 2028

Juice Concentrates Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Type (Fruit Juice Concentrates and Vegetable Juice Concentrates), Category (Organic and Conventional), Form (Powder and Liquid), and Application (Bakery and Confectionery; Beverages; Soups, Sauces, and Condiments; Dairy and Frozen Dessert; and Others)

Publication Month : Mar 2023

  • Report Code : TIPRE00004531
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 178
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The juice concentrates market size is expected to grow from US$ 67,210.96 million in 2022 to US$ 97,541.12 million by 2028; it is estimated to register a CAGR of 6.4% from 2022 to 2028.

Juice concentrates are made by extracting water from fruit and vegetable juices. Depending on the type of fruits and vegetables used during the process, these concentrates offer essential nutrients such as minerals and vitamins. The juice concentrates are highly processed in comparison to the raw juices. The water is extracted in juice concentrates as it helps in reducing bacterial growth. The juice concentrates are generally stored at room temperature or frozen and then diluted in filtered water before consumption. The fruit concentrates are rich in vitamin C and other antioxidants that help promote skin health and slow down the effects of skin aging. It is usually consumed by consumers as a healthy alternative to freshly squeezed juice.

In 2022, Europe held the largest share of the juice concentrates market. The market in Asia Pacific is estimated to grow at the highest CAGR during the forecast period. The market growth in Europe is attributed to the presence of well-established players such as AGRANA Beteiligungs-AG, Archer Daniels Midland Company, Berrifine A/S, Ingredion Incorporated, and Dohler GmbH. With increasing health consciousness among consumers, the demand for natural products prepared using juice concentrates is expected to continue growing over the forecast period. Further, the demand for on-the-go fruit-based beverages is increasing due to hectic lifestyles of consumers across the region. The rising consumption of juice concentrates and juice concentrates products such as soups & sauces and beverages is due to the growing adoption of fruit and vegetable juices over aerated drinks, especially by health-conscious consumers.

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Juice Concentrates Market: Strategic Insights

juice-concentrates-market
Market Size Value inUS$ 67,210.96 million in 2022
Market Size Value byUS$ 97,541.12 million by 2028
Growth rateCAGR of 6.4% from 2022 to 2028
Forecast Period2022-2028
Base Year2022
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Impact of COVID-19 Pandemic on Juice Concentrates Market

The COVID-19 pandemic affected economies and industries in various countries. Lockdowns, travel restrictions, and business shutdowns in North America, Europe, Asia Pacific (APAC), South & Central America, and the Middle East & Africa (MEA) hampered the growth of several industries, including the food & beverages industry. The shutdown of manufacturing units disrupted global supply chains, manufacturing activities, delivery schedules, and essential and nonessential product sales. Various companies witnessed delays in product deliveries and a slump in sales of their products in 2020. Moreover, the bans imposed by governments of various countries in Europe, Asia Pacific, and North America on international travel compelled companies to temporarily discontinue their collaboration and partnership plans. All these factors hampered various industries in 2020 and early 2021, thereby restraining the growth of various markets, including the juice concentrates market.

Before the onset of the COVID-19 pandemic, the demand for juice concentrates was high due to increasing need for bakery products and rising production of different flavored products. However, manufacturing industries faced unprecedented challenges after the emergence of the pandemic in 2020. The manufacturers of juice concentrate experienced many issues due to supply chain constraints caused by nationwide lockdown, trade bans, and travel restrictions. The supply chain disruption created the storage of raw materials, which affected the production and distribution of juice concentrates, leading to increased prices. Further, there was a huge demand and supply gap due to the lockdown and travel restrictions.

Juice Concentrates Market Breakdown, by Region 

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Market Insights

Strategic Developments by Key Players to Favor Juice Concentrates Market Growth During Forecast Period

In May 2022, Austria Juice GmbH, a joint venture between AGRANA Beteiligungs-AG (AGRANA) and Raiffeisen Ware Austria AG (RWA), constructed a large-scale photovoltaic installation on the site of its fruit juice concentrate plant in Kröllendorf, Upper Austria. At this site, the company produces fruit juice concentrates, fruit purées, and natural flavors, as well as beverage compounds and not-from-concentrate juices for the downstream beverages sector. Such strategic developments by key players in the market are expected to propel the growth of the juice concentrates market in the coming years.

Type-Based Insights

Based on type, the juice concentrates market is bifurcated into fruit juice concentrates and vegetable juice concentrates. The fruit juice concentrates segment held a larger market share in 2022, and the vegetable juice concentrates segment is expected to register a higher CAGR during the forecast period. Juice concentrate is made from the extraction of water from fruit juice, and it offers a few essential nutrients, including vitamins and minerals. Removing the water content through evaporation can turn fresh juice into a juice concentrate, which is used as a flavoring agent in other food and beverage products. Fruit concentrates are often mixed with water to recreate delicious, refreshing juice drinks. Fruit juice concentrates are majorly used for making fruit juices, soft drinks, and nectars.

Juice Concentrates Market, by Type – 2022 and 2028

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Category Insights

Based on category, the juice concentrates market is bifurcated into organic and conventional. The conventional segment held a larger market share in 2022, and the organic segment is expected to register a higher CAGR during the forecast period. Conventional farming of fruits and vegetables allows the use of synthetic fertilizer, manure, compost, sewage sludge, and other soil amendments. Fruits and vegetables of the conventional category are sprayed with several chemical fertilizers, pesticides, and weedicides, and follow artificial methods such as genetically modified organism techniques. As a result, conventional farming is cheaper than organic farming. Hence, conventional juice concentrates are cheaper than organic ones.

Form-Based Insights

Based on form, the juice concentrates market is bifurcated into powder and liquid. The liquid segment held a larger market share in 2022, and the powder segment is expected to register a higher CAGR during the forecast period. Solvents from the fruits and vegetables and the procured plant extract are available in liquid form. This liquid extract can be further processed to a powder form or distributed in the end-use industries for various applications. The liquid form is the majorly available form of juice concentrate as it requires minimal processing compared to other forms.

Application Insights

Based on application, the juice concentrates market is segmented into bakery and confectionery; beverages; soups, sauces, and condiments; dairy and frozen dessert; and others. The beverages segment held the largest market share in 2022, and the bakery and confectionery segment is expected to register the highest CAGR during the forecast period. Juice concentrates are widely applicable in making organic and conventional beverages such as water plus, fruit splashes, carbonated soft drinks, tea beverages, beer mixes, cider, and spirits, which is boosting the growth of the beverage segment. This growth is also supported by the rising demand for immunity-boosting, healthy, and functional beverages. A few major beverage manufacturers such as Döhler have been providing several products, including CO2-stable concentrates, clarified juice concentrates, and alcohol-stable juice concentrates.

Ciatti Co, Berrifine AS, Archer-Daniels-Midland Co, AGRANA Beteiligungs AG, Dohler GmbH, Kanegrade Ltd, CitroGlobe SRL, SVZ International BV, and IPRONA SpA are among the major players operating in the juice concentrates market. These companies mainly focus on product innovation to expand their market size and follow emerging trends.

Report Spotlights

  • Progressive industry trends in the juice concentrates market to help companies develop effective long-term strategies
  • Business growth strategies adopted by market players in developed and developing countries
  • Quantitative analysis of the market from 2022 to 2028
  • Estimation of global demand for juice concentrates
  • Porter’s Five Forces analysis to illustrate the efficacy of buyers and suppliers in the juice concentrates market
  • Recent developments to understand the competitive market scenario
  • Market trends and outlook, and growth drivers and restraints in the juice concentrates market
  • Assistance in the decision-making process by highlighting market strategies that underpin commercial interest
  • Size of the juice concentrates market at various nodes
  • Detailed overview and segmentation of the market and growth dynamics of the juice concentrates industry
  • Size of the juice concentrates market in various regions with promising growth opportunities
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Type, Category, Form, and Application

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russia, Saudi Arabia, South Africa, South Korea, UAE, UK, United States

Frequently Asked Questions


Can you list some of the major players operating in the global juice concentrates market?

The major players operating in the global juice concentrates market are AGRANA Beteiligungs AG, Archer-Daniels-Midland Co, Berrifine AS, Ciatti Co, Dohler GmbH, Ingredion Inc, Kanegrade Ltd, CitroGlobe SRL, SVZ International BV, IPRONA SpA.

What are the opportunities for juice concentrates in the global market?

Strategic developments by key market players to provide potential market opportunities in the coming years for the juice concentrates. The rising consumer preference and demand for nutrient-rich, premium, and personalized flavors has increased product innovations. Manufacturers in the market are adding functional components such as vitamins, fortified concentrates, and other to juice concentrates, in order to enhance the nutritional quality of the product. In addition, the consumers are more inclined towards adoption of organic, natural and clean-labelled products. This has surged the manufacturers to develop organic and clean labelled products in order to cater the growing consumer demand.

Based on the type, why does the fruit concentrates segment have the largest revenue share?

Based on type, fruit concentrates segments mainly have the largest revenue share. Fruit juice concentrates are majorly use for making fruit juices, soft drinks, and nectars. Fruit juice concentrate has been associated with a variety of health benefits and is widely applicable in food & beverage industry in making bakery & confectionery products, beverages, soups, sauces, & condiments, and dairy & frozen dessert. Fruit juice concentrate is being sold in powdered or liquid form for mixing into food products. Also, can be easily transported and stored. Thus, the factors mentioned above are driving the fruit juice concentrate segments’ growth.

What is the largest region of the global juice concentrates market?

Europe accounted for the largest share of the global juice concentrates market. Juice concentrates have been gaining popularity in Europe due to its extensive usage as a substitute for sweets in the bakery & confectionery industry. The rising consumption of juice concentrates and juice concentrates products such as soups & sauces and beverages is due to the growing adoption of fruit and vegetable juices over aerated drinks, especially by health-conscious consumers. Fruits and vegetables are the key products of the European Union agricultural products. The demand for fruits & vegetables also supports the growth of the juice concentrates market in the region.

Based on the application, which segment is projected to grow at the fastest CAGR over the forecast period?

Based on the application, bakery & confectionery segment is projected to grow at the fastest CAGR over the forecast period. Juice concentrates are often used in the bakery and confectionery industry as a sweetener, or colorant. Fruit concentrates are also finding its application as an icing to decorate cakes, pastries, and muffins. The juice concentrates essentially thrive on the wider functional & nutritional benefits that fruits & vegetables concentrates confer in terms of the high quality, safety, and nutrition of processed food products. Further, it is used in the manufacturing of chocolates and milk candies. Organic juice concentrates have various nutritional benefits because manufacturers use them as a raw material for their products. The demand for juice concentrates is rapidly growing across the food sector. The food & confectionery segment is a prominent application segment for juice concentrates due to the rising consumption of healthy nutritional enriched products.

What are the key drivers for the growth of the global juice concentrates market?

Increasing demand for natural food products is driving the juice concentrates market. Juices are considered as a healthy alternative to carbonated drinks, which in turn aids the juice concentrates market growth in the upcoming years. Juice concentrates are again proving to be a healthy option as they are enhanced with some of the essential minerals with nutrients that are necessary by the human body. Due to the hectic lifestyle of working-class consumers and change in consumer lifestyle, people body lacks nutrients along with antioxidants which aid in dealing with various hair, heart, skin, and other health-associated problems. Due to these factors, there is a rise in demand for juice concentrates since this juice concentrates consists of the minerals & nutrients required by consumers' body.

The List of Companies - Juice Concentrates Market

  1. AGRANA Beteiligungs AG
  2. Archer-Daniels-Midland Co
  3. Berrifine AS
  4. Ciatti Co
  5. Dohler GmbH
  6. Ingredion Inc
  7. Kanegrade Ltd
  8. CitroGlobe SRL
  9. SVZ International BV
  10. IPRONA SpA

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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